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Plan the product. Build the platform. Strengthen the team.

Lab829 gives product teams direct access to senior architecture and implementation across AI-enabled products, accessible platforms, and engineering delivery. We help shape the plan, build what matters, and stabilize systems already in motion.
01

Brands I've worked with


Selected brands from Julian Pineda's track record across direct roles, embedded delivery teams, and public engagements.

Nissan logo

The work behind the logos

Selected work from prior leadership roles that informs how Lab829 approaches platforms, delivery organizations, accessibility, and complex launches today.

RBC

2016-2018
Context
Support customer-facing banking journeys across sign-in, mortgages, investing, billing, foreign exchange, mobile, and personal online banking.
Role
Directed front-end development, product architecture, accessibility, and cross-functional delivery across 18 concurrent omnichannel projects.
Outcome
Published impact includes 10.3M active digital users, a front-end team scaled from 2 to 20 in eight months, and 90% fewer accessibility defects reaching QA.

Deloitte Digital / PC Express

2018-2019
Context
Launch and evolve retail and campaign platforms across PC Express, Shoppers Drug Mart, TD Canada Trust, and adjacent commerce properties.
Role
Directed front-end engineering, accessibility strategy, digital integration, design-system work, and portfolio-level budgeting within Deloitte Digital teams.
Outcome
Published impact includes 4M+ monthly users on PC Express, 2M+ campaign reach, a 60% projected enrollment-time reduction modeled for TD Canada Trust (design deliverable, not implemented), and $2.5M in managed annual budget.

Nissan / Critical Mass

2021-2022
Context
Ship launch, ownership, and onboarding experiences across Nissan ARIYA and Infiniti digital properties.
Role
Directed personalization, front-end delivery, onboarding optimization, and cross-regional execution across teams in Canada, the US, the UK, and Central America.
Outcome
Program outcomes include 1M+ customers engaged, a 50% onboarding-time reduction, and an Ariya launch delivered in approximately 30% less time than a comparable prior launch.

Browse the full project inventory, or read detailed case studies for selected engagements.

View work inventory
03

Blog


Practical guidance grounded in products, platforms, and delivery work from the Lab.

AI product delivery

Deploying AI Features Responsibly Starts Before the AI Part

A working AI feature still depends on familiar engineering decisions around traffic, security, analytics, observability, and behavioral change control.

Related capabilities

MCP Tool Design Is a Workflow Design Problem

MCP handles the connection. Workflow and tool design determine whether the resulting integration is useful, predictable, and worth adopting.

Building New Enterprise Functions Requires Zero-to-One Operators

A leader who inherits a working function has a different mandate from one who must build the team and technical foundation at the same time.

04

Products


Code Runner promotional screenshot showing JavaScript code execution interface

CodeRunner

Live basic version

A focused JavaScript workspace in your browser

Aloe Theme promotional screenshot showing dark green VS Code interface

Aloe Theme

Available now

A minimal, dark green theme for VS Code

05

Stats


RBC: Digital Banking

10.3M+ active digital users. $4.5M annual budget managed

Scaled FE team from 2 → 20, 90% fewer accessibility bugs, 18 concurrent projects.

RBC: Digital Banking company logo

20+

Years of Experience

Successfully delivering since 2005

$10M+

Cumulative Client Impact

Revenue impact, cost reduction, and performance improvement across 20 years of engagements

Our Services

Fractional Leadership · Consulting · End-to-End Delivery

0 → 1

Built an Engineering Org From Zero

Took RBC front-end engineering from no team to a 20-person org managing 18 concurrent initiatives. The same build-out approach applies to early-stage teams and startups today.

$4.5M

Largest Annual Budget Managed

RBC engineering portfolio; signals capacity to manage large-scale budgets and resource allocation

Deloitte: PcExpress

4M monthly users, 2M campaign reach, 60% projected TD enrollment reduction (design deliverable)

Deloitte: PcExpress company logo

Critical Mass: Nissan

1M+ Customers Engaged.

Ariya launch, onboarding time reduced by 50%, 50+ members across 4 regions.

Critical Mass: Nissan company logo

Let's get in touch

Ready to discuss your next amazing project?

15M+

Users Reached

Combined reach across enterprise platforms and engagements over 20 years

06

FAQ


A few practical questions that can help you decide whether a conversation makes sense.

Lab829 helps organizations plan and deliver digital products, modernize platforms, improve accessibility, integrate AI into useful workflows, and stabilize systems that have become difficult to maintain or move forward.

07

Let's Connect


Planning an AI feature, platform modernization, or delivery reset?